CRICKET- Indian Premier League (IPL) franchise Rajasthan Royals will wear pink colored jerseys in the upcoming season of the money spinning tournament.
The team had won pink jerseys for a single match in the last edition to raise awareness about cancer.
After fans showed overwhelmed response and demanded to see the players again in the same color, the team decided to go pink this season.
A team statement explained-
Jaipur is known as the pink city, Jodhpur is famous for pink sandstone and Udaipur produces pink marble. Pink, therefore, is best suited as the official colour of Rajasthan Royals, which will also help the fans identify and celebrate their team.
The Royals’ have undergone a brand transformation and also have a new brand ambassador in former skipper, Shane Warne who has been with since its inception in 2008.